Estimate audience reach
curl --request POST \
--url https://api.aisa.one/apis/v1/ads/targeting/reach-estimate \
--header 'Authorization: Bearer <token>' \
--header 'Content-Type: application/json' \
--data '
{
"adAccountId": "act_1234567890"
}
'import requests
url = "https://api.aisa.one/apis/v1/ads/targeting/reach-estimate"
payload = { "adAccountId": "act_1234567890" }
headers = {
"Authorization": "Bearer <token>",
"Content-Type": "application/json"
}
response = requests.post(url, json=payload, headers=headers)
print(response.text)const options = {
method: 'POST',
headers: {Authorization: 'Bearer <token>', 'Content-Type': 'application/json'},
body: JSON.stringify({adAccountId: 'act_1234567890'})
};
fetch('https://api.aisa.one/apis/v1/ads/targeting/reach-estimate', options)
.then(res => res.json())
.then(res => console.log(res))
.catch(err => console.error(err));<?php
$curl = curl_init();
curl_setopt_array($curl, [
CURLOPT_URL => "https://api.aisa.one/apis/v1/ads/targeting/reach-estimate",
CURLOPT_RETURNTRANSFER => true,
CURLOPT_ENCODING => "",
CURLOPT_MAXREDIRS => 10,
CURLOPT_TIMEOUT => 30,
CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
CURLOPT_CUSTOMREQUEST => "POST",
CURLOPT_POSTFIELDS => json_encode([
'adAccountId' => 'act_1234567890'
]),
CURLOPT_HTTPHEADER => [
"Authorization: Bearer <token>",
"Content-Type: application/json"
],
]);
$response = curl_exec($curl);
$err = curl_error($curl);
curl_close($curl);
if ($err) {
echo "cURL Error #:" . $err;
} else {
echo $response;
}package main
import (
"fmt"
"strings"
"net/http"
"io"
)
func main() {
url := "https://api.aisa.one/apis/v1/ads/targeting/reach-estimate"
payload := strings.NewReader("{\n \"adAccountId\": \"act_1234567890\"\n}")
req, _ := http.NewRequest("POST", url, payload)
req.Header.Add("Authorization", "Bearer <token>")
req.Header.Add("Content-Type", "application/json")
res, _ := http.DefaultClient.Do(req)
defer res.Body.Close()
body, _ := io.ReadAll(res.Body)
fmt.Println(string(body))
}HttpResponse<String> response = Unirest.post("https://api.aisa.one/apis/v1/ads/targeting/reach-estimate")
.header("Authorization", "Bearer <token>")
.header("Content-Type", "application/json")
.body("{\n \"adAccountId\": \"act_1234567890\"\n}")
.asString();require 'uri'
require 'net/http'
url = URI("https://api.aisa.one/apis/v1/ads/targeting/reach-estimate")
http = Net::HTTP.new(url.host, url.port)
http.use_ssl = true
request = Net::HTTP::Post.new(url)
request["Authorization"] = 'Bearer <token>'
request["Content-Type"] = 'application/json'
request.body = "{\n \"adAccountId\": \"act_1234567890\"\n}"
response = http.request(request)
puts response.read_body{
"available": true,
"active": 123,
"currency": "<string>",
"daily": 123,
"estimateReady": true,
"lower": 123,
"upper": 123
}{
"error": {
"code": "<string>",
"details": {},
"message": "<string>",
"param": "<string>",
"retryHint": "<string>",
"retryable": true,
"type": "<string>"
}
}AIsa Ads
Estimate audience reach
Ad Targeting. Read only. Estimates how many people a targeting setup would reach before you create a campaign. Returns a normalized pre-flight audience-size estimate for a targeting spec, before any campaign is created. Backed by each platform's native reach API (Meta `delivery_estimate`, LinkedIn `audienceCounts`, X `audience_summary`, Pinterest `audience_sizing`).
<!-- aisa-pricing:start -->
A request reference price is not currently available; use a request quote where supported. Account-specific pricing and final settlement may differ.
<!-- aisa-pricing:end -->
POST
https://api.aisa.one
/
apis
/
v1
/
ads
/
targeting
/
reach-estimate
Estimate audience reach
curl --request POST \
--url https://api.aisa.one/apis/v1/ads/targeting/reach-estimate \
--header 'Authorization: Bearer <token>' \
--header 'Content-Type: application/json' \
--data '
{
"adAccountId": "act_1234567890"
}
'import requests
url = "https://api.aisa.one/apis/v1/ads/targeting/reach-estimate"
payload = { "adAccountId": "act_1234567890" }
headers = {
"Authorization": "Bearer <token>",
"Content-Type": "application/json"
}
response = requests.post(url, json=payload, headers=headers)
print(response.text)const options = {
method: 'POST',
headers: {Authorization: 'Bearer <token>', 'Content-Type': 'application/json'},
body: JSON.stringify({adAccountId: 'act_1234567890'})
};
fetch('https://api.aisa.one/apis/v1/ads/targeting/reach-estimate', options)
.then(res => res.json())
.then(res => console.log(res))
.catch(err => console.error(err));<?php
$curl = curl_init();
curl_setopt_array($curl, [
CURLOPT_URL => "https://api.aisa.one/apis/v1/ads/targeting/reach-estimate",
CURLOPT_RETURNTRANSFER => true,
CURLOPT_ENCODING => "",
CURLOPT_MAXREDIRS => 10,
CURLOPT_TIMEOUT => 30,
CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
CURLOPT_CUSTOMREQUEST => "POST",
CURLOPT_POSTFIELDS => json_encode([
'adAccountId' => 'act_1234567890'
]),
CURLOPT_HTTPHEADER => [
"Authorization: Bearer <token>",
"Content-Type: application/json"
],
]);
$response = curl_exec($curl);
$err = curl_error($curl);
curl_close($curl);
if ($err) {
echo "cURL Error #:" . $err;
} else {
echo $response;
}package main
import (
"fmt"
"strings"
"net/http"
"io"
)
func main() {
url := "https://api.aisa.one/apis/v1/ads/targeting/reach-estimate"
payload := strings.NewReader("{\n \"adAccountId\": \"act_1234567890\"\n}")
req, _ := http.NewRequest("POST", url, payload)
req.Header.Add("Authorization", "Bearer <token>")
req.Header.Add("Content-Type", "application/json")
res, _ := http.DefaultClient.Do(req)
defer res.Body.Close()
body, _ := io.ReadAll(res.Body)
fmt.Println(string(body))
}HttpResponse<String> response = Unirest.post("https://api.aisa.one/apis/v1/ads/targeting/reach-estimate")
.header("Authorization", "Bearer <token>")
.header("Content-Type", "application/json")
.body("{\n \"adAccountId\": \"act_1234567890\"\n}")
.asString();require 'uri'
require 'net/http'
url = URI("https://api.aisa.one/apis/v1/ads/targeting/reach-estimate")
http = Net::HTTP.new(url.host, url.port)
http.use_ssl = true
request = Net::HTTP::Post.new(url)
request["Authorization"] = 'Bearer <token>'
request["Content-Type"] = 'application/json'
request.body = "{\n \"adAccountId\": \"act_1234567890\"\n}"
response = http.request(request)
puts response.read_body{
"available": true,
"active": 123,
"currency": "<string>",
"daily": 123,
"estimateReady": true,
"lower": 123,
"upper": 123
}{
"error": {
"code": "<string>",
"details": {},
"message": "<string>",
"param": "<string>",
"retryHint": "<string>",
"retryable": true,
"type": "<string>"
}
}Request contract
- Method and path: POST /apis/v1/ads/targeting/reach-estimate
- Availability: enabled
- Request URL template:
https://api.aisa.one/apis/v1/ads/targeting/reach-estimate - connectionId: query; required
- Runtime facts: fe60122939c67dc98a3a6ac6b97bd5c326b526105150c8959304dd2160d4dd09
{
"operationId": "post_aisa_ads_apis_v1_ads_targeting_reach_estimate",
"method": "POST",
"path": "/apis/v1/ads/targeting/reach-estimate",
"servers": [
{
"url": "https://api.aisa.one"
}
],
"parameters": [
{
"description": "The ads connection (adc_...) the request runs on: one of yours, from GET /apis/v1/ads/connections. On a request with a JSON body it may be sent as a top-level body member instead.",
"in": "query",
"name": "connectionId",
"required": true,
"schema": {
"pattern": "^adc_[0-9A-Za-z]+$",
"type": "string"
}
}
],
"security": [
{
"bearerAuth": []
}
],
"requestBody": {
"content": {
"application/json": {
"example": {
"adAccountId": "act_1234567890",
"connectionId": "adc_7f3k2m9q"
},
"schema": {
"additionalProperties": true,
"properties": {
"adAccountId": {
"description": "Required. The platform ad-account ID the reach call runs against (Meta act_..., LinkedIn numeric sponsoredAccount ID, Pinterest ad-account ID, X account ID) - every backing reach API is scoped to one ad account.",
"type": "string"
},
"connectionId": {
"description": "The ads connection (adc_...), when not sent as the connectionId query parameter.",
"pattern": "^adc_[0-9A-Za-z]+$",
"type": "string"
},
"optimizationGoal": {
"description": "Optional. The optimization goal the estimate should assume (platform's own vocabulary, e.g. Meta `REACH`, `LINK_CLICKS`, `OFFSITE_CONVERSIONS`). Some platforms vary the estimate by goal; omit to use the platform default.",
"type": "string"
},
"rawTargeting": {
"additionalProperties": true,
"description": "Meta only.",
"type": "object"
},
"spec": {
"description": "The targeting spec to estimate. Same shape used by POST /apis/v1/ads/create. Required unless `rawTargeting` is sent; with `rawTargeting` it can be omitted or minimal.",
"properties": {
"ageMax": {
"description": "Maximum age. Same per-platform application and clamping as ageMin.",
"maximum": 100,
"minimum": 13,
"type": "integer"
},
"ageMin": {
"description": "Minimum age. Applied on Meta, TikTok, Pinterest, LinkedIn, X and Google Search/Display (Google excludes the age ranges outside the request). Rejected with 400 on OpenAI, Reddit and Google Performance Max / Demand Gen.",
"maximum": 100,
"minimum": 13,
"type": "integer"
},
"audienceExclude": {
"description": "Platform audience IDs to exclude; same ID formats as audienceInclude. Not supported on OpenAI (400). Must be yours: it is checked through the connection before the request is sent, and an id that is not yours answers not_found.",
"items": {
"type": "string"
},
"type": "array"
},
"audienceInclude": {
"description": "Platform audience IDs to include, as returned by GET /apis/v1/ads/audiences: Meta: custom audience ids. TikTok: audience ids. Pinterest: customer list ids. LinkedIn: segment ids (the platformAudienceId from GET /apis/v1/ads/audiences). Must be yours: it is checked through the connection before the request is sent, and an id that is not yours answers not_found.",
"items": {
"type": "string"
},
"type": "array"
},
"behaviors": {
"description": "Behaviour entities from /apis/v1/ads/targeting/search?dimension=behavior (Meta, TikTok and LinkedIn). On TikTok they target people who, in the picked categories:",
"items": {
"properties": {
"id": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"id"
],
"type": "object"
},
"type": "array"
},
"cities": {
"description": "City targeting. Optional `radius` + `distanceUnit` extend beyond the city limits; both must be set together or both omitted. `radius` is only honoured on platforms whose capability map allows city radius (Meta).",
"items": {
"oneOf": [
{
"type": "string"
},
{
"properties": {
"distanceUnit": {
"description": "Required if radius is set.",
"enum": [
"mile",
"kilometer"
],
"type": "string"
},
"key": {
"type": "string"
},
"name": {
"type": "string"
},
"radius": {
"description": "Radius around the city. Requires distanceUnit. Meta enforces a minimum city radius (~17 km / 10 mi); smaller values resolve to a 0-size audience and the ad fails at launch.",
"type": "number"
}
},
"required": [
"key"
],
"type": "object"
}
]
},
"type": "array"
},
"communities": {
"description": "Reddit only (400 elsewhere). Subreddits to target, by name, with or without the `r/` prefix (e.g. `['marketing', 'r/startups']`), as returned by /apis/v1/ads/targeting/search?dimension=community.",
"items": {
"minLength": 1,
"type": "string"
},
"type": "array"
},
"companySizes": {
"description": "LinkedIn B2B only. Single-letter size codes (A to I), or the full urn:li:staffCountRange:* URN from /apis/v1/ads/targeting/search?dimension=companySize.",
"items": {
"type": "string"
},
"type": "array"
},
"conversationKeywords": {
"description": "Reddit only (400 elsewhere). Keywords that place the ad in Reddit conversations about them, as returned by /apis/v1/ads/targeting/search?dimension=conversationKeyword.",
"items": {
"minLength": 1,
"type": "string"
},
"type": "array"
},
"countries": {
"description": "ISO 3166-1 alpha-2 country codes (e.g. ['US']).",
"items": {
"type": "string"
},
"type": "array"
},
"countryGroups": {
"description": "Meta only. Continents and trade blocs (`geo_locations.country_groups`), for targeting a whole region without listing its countries. Combines with `countries` rather than replacing it, and is also accepted under `excludedLocations`.",
"items": {
"enum": [
"africa",
"asia",
"europe",
"north_america",
"south_america",
"oceania",
"central_america",
"caribbean",
"eea",
"euro_area",
"nafta",
"mercosur",
"afta",
"apec",
"gcc",
"cisfta",
"emerging_markets",
"itunes_app_store",
"android_free_store",
"android_paid_store"
],
"type": "string"
},
"type": "array"
},
"customLocations": {
"description": "Point-radius (lat/lng) targeting (Meta custom_locations / Google proximity). Honoured on Meta and Google; ignored on platforms without radius support.",
"items": {
"properties": {
"address": {
"description": "Optional label, sent to Meta as `address_string`. latitude/longitude take precedence for the pin location.",
"type": "string"
},
"distanceUnit": {
"enum": [
"mile",
"kilometer"
],
"type": "string"
},
"latitude": {
"maximum": 90,
"minimum": -90,
"type": "number"
},
"longitude": {
"maximum": 180,
"minimum": -180,
"type": "number"
},
"name": {
"type": "string"
},
"radius": {
"description": "Positive radius around the point.",
"type": "number"
}
},
"required": [
"distanceUnit",
"latitude",
"longitude",
"radius"
],
"type": "object"
},
"type": "array"
},
"excludedCommunities": {
"description": "Reddit only (400 elsewhere). Subreddits to exclude, named like `communities`.",
"items": {
"minLength": 1,
"type": "string"
},
"type": "array"
},
"excludedConversationKeywords": {
"description": "Reddit only (400 elsewhere). Conversation keywords to keep the ad away from.",
"items": {
"minLength": 1,
"type": "string"
},
"type": "array"
},
"excludedLocations": {
"description": "Geo to exclude from the audience. Mirrors the inclusion geo shape. Meta (excluded_geo_locations): excluded cities can carry a radius catchment, and excluded custom (lat/lng) pins are supported.",
"properties": {
"cities": {
"description": "Cities to exclude. Optional `radius` + `distanceUnit` exclude a catchment around the city (both must be set together or both omitted); Meta honours the radius on excluded cities.",
"items": {
"properties": {
"distanceUnit": {
"description": "Required if radius is set.",
"enum": [
"mile",
"kilometer"
],
"type": "string"
},
"key": {
"type": "string"
},
"radius": {
"description": "Radius around the excluded city. Requires distanceUnit.",
"type": "number"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
},
"countries": {
"items": {
"type": "string"
},
"type": "array"
},
"countryGroups": {
"description": "Meta only. Continents and trade blocs to exclude (`excluded_geo_locations.country_groups`).",
"items": {
"enum": [
"africa",
"asia",
"europe",
"north_america",
"south_america",
"oceania",
"central_america",
"caribbean",
"eea",
"euro_area",
"nafta",
"mercosur",
"afta",
"apec",
"gcc",
"cisfta",
"emerging_markets",
"itunes_app_store",
"android_free_store",
"android_paid_store"
],
"type": "string"
},
"type": "array"
},
"customLocations": {
"description": "Point-radius (lat/lng) pins to exclude (Meta excluded_geo_locations.custom_locations). Mirrors the inclusion customLocations shape.",
"items": {
"properties": {
"address": {
"description": "Optional label, sent to Meta as `address_string`. latitude/longitude take precedence for the pin location.",
"type": "string"
},
"distanceUnit": {
"enum": [
"mile",
"kilometer"
],
"type": "string"
},
"latitude": {
"maximum": 90,
"minimum": -90,
"type": "number"
},
"longitude": {
"maximum": 180,
"minimum": -180,
"type": "number"
},
"name": {
"type": "string"
},
"radius": {
"description": "Positive radius around the point.",
"type": "number"
}
},
"required": [
"distanceUnit",
"latitude",
"longitude",
"radius"
],
"type": "object"
},
"type": "array"
},
"neighborhoods": {
"description": "Named neighbourhood areas to exclude. `key` from /apis/v1/ads/targeting/search.",
"items": {
"properties": {
"key": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
},
"places": {
"description": "Named points of interest to exclude. `key` from /apis/v1/ads/targeting/search.",
"items": {
"properties": {
"key": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
},
"regions": {
"items": {
"properties": {
"key": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
},
"zips": {
"items": {
"properties": {
"key": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
}
},
"type": "object"
},
"gender": {
"description": "Restrict by gender. 'all' (default) targets everyone.",
"enum": [
"all",
"male",
"female"
],
"type": "string"
},
"incomeTier": {
"description": "Normalized household-income tier (ZIP/percentile based). Meta and TikTok express all four. Google maps only `top_10` (its INCOME_RANGE_90_UP); other tiers on Google, and any income tier on LinkedIn / X / Pinterest, are rejected.",
"enum": [
"top_5",
"top_10",
"top_10_25",
"top_25_50"
],
"type": "string"
},
"industries": {
"description": "LinkedIn B2B only. Industry URN id fragments, or the full urn:li:industry:* URN from /apis/v1/ads/targeting/search?dimension=industry.",
"items": {
"type": "string"
},
"type": "array"
},
"interests": {
"description": "Interest entities from /apis/v1/ads/targeting/search?dimension=interest. Each carries the platform's opaque id.",
"items": {
"properties": {
"id": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"id"
],
"type": "object"
},
"type": "array"
},
"jobFunctions": {
"description": "LinkedIn B2B only. Function URN id fragments, or the full urn:li:function:* URN from /apis/v1/ads/targeting/search?dimension=jobFunction.",
"items": {
"type": "string"
},
"type": "array"
},
"languages": {
"description": "Language codes restricting the audience by language. Applied on Meta, Google, TikTok, LinkedIn, X, Pinterest and Reddit; rejected with 400 on OpenAI. A code the platform cannot target returns 400 listing the ones it can.",
"items": {
"type": "string"
},
"type": "array"
},
"metros": {
"description": "DMA / metro-area targeting. `key` is the platform's metro ID (e.g. Meta `DMA:807`).",
"items": {
"properties": {
"key": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
},
"regions": {
"description": "Region/state targeting. `key` is the platform location ID from /apis/v1/ads/targeting/search?dimension=geo&geoType=region. An entry may also be that id as a plain string (`\"20321\"` is `{ key: \"20321\" }`).",
"items": {
"oneOf": [
{
"type": "string"
},
{
"properties": {
"key": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
}
]
},
"type": "array"
},
"seniorities": {
"description": "LinkedIn B2B only. Seniority URN id fragments, or the full urn:li:seniority:* URN from /apis/v1/ads/targeting/search?dimension=seniority.",
"items": {
"type": "string"
},
"type": "array"
},
"skills": {
"description": "LinkedIn B2B only. Member skills (e.g. Python, Recruiting): skill URN id fragments, or the full urn:li:skill:* URN from /apis/v1/ads/targeting/search?dimension=skill. Values are ORed; the facet is ANDed with the other facets.",
"items": {
"type": "string"
},
"type": "array"
},
"userDevice": {
"description": "Meta only. Device models such as iPhone. Emitted as user_device. May also be supplied inside targeting.",
"items": {
"minLength": 1,
"type": "string"
},
"minItems": 1,
"type": "array"
},
"userOs": {
"description": "Meta only. Operating systems and version ranges, such as iOS_ver_14.0_and_above or Android. Emitted as user_os. May also be supplied inside targeting.",
"items": {
"minLength": 1,
"type": "string"
},
"minItems": 1,
"type": "array"
},
"workEmployers": {
"description": "Meta only. Employer entities from /apis/v1/ads/targeting/search?dimension=workEmployer.",
"items": {
"properties": {
"id": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"id"
],
"type": "object"
},
"type": "array"
},
"workIndustries": {
"description": "Meta only. Work-industry entities from /apis/v1/ads/targeting/search?dimension=workIndustry. Not interchangeable with the LinkedIn `industries` URN fragments.",
"items": {
"properties": {
"id": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"id"
],
"type": "object"
},
"type": "array"
},
"workPositions": {
"description": "Meta only. Job title entities from /apis/v1/ads/targeting/search?dimension=workPosition. Not interchangeable with the LinkedIn `jobTitles` URN fragments.",
"items": {
"properties": {
"id": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"id"
],
"type": "object"
},
"type": "array"
},
"zips": {
"description": "Postal/ZIP targeting. `key` is the platform's postal location ID (e.g. Meta `US:94304`). Supported on Meta, Google, TikTok, Pinterest, X.",
"items": {
"properties": {
"key": {
"type": "string"
},
"name": {
"type": "string"
}
},
"required": [
"key"
],
"type": "object"
},
"type": "array"
}
},
"type": "object"
}
},
"required": [
"adAccountId"
],
"type": "object"
}
}
},
"required": true
},
"x-aisa-status": "enabled",
"x-aisa-pricing": {
"description": "Ads operations are free. Ad spend is billed by the ad platform to the connected ad account, never by AIsa.",
"kind": "no_customer_charge"
},
"components": {
"securitySchemes": {
"bearerAuth": {
"scheme": "bearer",
"type": "http"
}
}
}
}
Cost and request rules
A request reference price is not currently available; use a request quote where supported. Account-specific pricing and final settlement may differ. Published reference values are not an account-specific quote or a settled charge. For endpoints supporting X-AISA-Cost-Mode: quote, obtain a free quote for your exact request before execution; reconcile the settled cost with response metadata and Usage Logs. USD amounts use 1,000,000 integer micro-USD per dollar.Authorizations
Bearer authentication header of the form Bearer <token>, where <token> is your auth token.
Query Parameters
The ads connection (adc_...) the request runs on: one of yours, from GET /apis/v1/ads/connections. On a request with a JSON body it may be sent as a top-level body member instead.
Pattern:
^adc_[0-9A-Za-z]+$Body
application/json
Required. The platform ad-account ID the reach call runs against (Meta act_..., LinkedIn numeric sponsoredAccount ID, Pinterest ad-account ID, X account ID) - every backing reach API is scoped to one ad account.
The ads connection (adc_...), when not sent as the connectionId query parameter.
Pattern:
^adc_[0-9A-Za-z]+$Optional. The optimization goal the estimate should assume (platform's own vocabulary, e.g. Meta REACH, LINK_CLICKS, OFFSITE_CONVERSIONS). Some platforms vary the estimate by goal; omit to use the platform default.
Meta only.
The targeting spec to estimate. Same shape used by POST /apis/v1/ads/create. Required unless rawTargeting is sent; with rawTargeting it can be omitted or minimal.
Show child attributes
Show child attributes
Response
Normalized reach estimate
Whether a pre-flight estimate is available on this platform. False for Google and TikTok.
LinkedIn only. LinkedIn's audienceCounts.active, verbatim: the active subset of the same audience lower/upper carry as its total. Absent when LinkedIn does not report it; 0 is a real answer, not a missing one.
Currency of any monetary fields in the estimate, when applicable.
Optional estimated daily reach/results at the given budget, when the platform returns it.
Meta only. False when Meta is still computing the estimate (the audience is too new); retry shortly.
Lower bound of the estimated reachable audience. Present only when available.
Upper bound of the estimated reachable audience. Present only when available.