--- title: "Website traffic analysis from Similarweb estimates" description: "Compare acquisition channels, branded and non-branded search terms and most visited pages for any site with Similarweb estimates, then choose one test." canonical: "https://aisa.one/solutions/website-traffic-analysis" --- # Analyze website traffic and choose your next test > Compare acquisition channels, branded and non-branded search terms and most visited pages for any site with Similarweb estimates, then choose one test. Compare acquisition channels, search terms and popular pages for your site and others in your market, keep every table to one period and country, and get a test plan instead of a sales forecast. - Web page: https://aisa.one/solutions/website-traffic-analysis - Who it suits: Marketing agencies and Cross-border sellers - Data domain: SEO and GEO - The Unified version ยท Coming soon: Keyword and SearchResult ## Read a site's traffic in four steps The questions follow three fictional online stores. Put your own domains in their place. ### 1. Compare acquisition channels An established brand's direct traffic is not a channel a new store can copy right away. Ask your agent: > Compare traffic channels for Store A, Store B and Store C over the same reporting period. Which channels matter most for each? Sources for this step: - [Similarweb](https://aisa.one/catalog/apis/similarweb): Compares acquisition channels by domain, period and country ### 2. Separate brand and product searches A popular brand query does not show that a new business can capture that demand. Ask your agent: > Which search terms send people to these stores? Separate branded searches from product and problem-based searches. Sources for this step: - [Similarweb](https://aisa.one/catalog/apis/similarweb): Returns the search terms that send visits to each site ### 3. Compare popular pages Visits and page share are not orders, revenue or conversion rates. Ask your agent: > Compare the most visited pages across the three sites. Distinguish categories, products, carts and support pages without treating visits as sales. Sources for this step: - [Similarweb](https://aisa.one/catalog/apis/similarweb): Returns the most visited pages of each site ### 4. Pick what to test first Run the test with a set budget and timeframe, and measure it in your own analytics. Ask your agent: > Use the channels, search terms and popular pages to propose one channel and one page to test first. Link each recommendation to its evidence. Sources for this step: - [Similarweb](https://aisa.one/catalog/apis/similarweb): Supplies the channels, terms and pages behind each recommendation ## Copy the traffic analysis prompt Replace the bracketed fields, then paste the prompt into your agent with AIsa connected. One domain is enough; add more to compare. ```text Prepare a website traffic analysis using AIsa tools. My website or business: [your domain or business idea] Websites to analyze: [website domains, one per line] Market, language and reporting period: [target country], English, [complete reporting month] Decision I want to make: Compare acquisition channels, non-branded search terms and popular pages. Recommend which channel and page to test first. Analyze one or more websites, including my own site, industry references or competitors. Do not require competitor domains. If I provide one domain, analyze that site; compare domains only when I provide multiple sites. Find acquisition, content and page improvement opportunities that could support business growth. First check available Similarweb operations, supported geography, devices, coverage and pricing. Present a plan and request budget approval before paid calls. Do not silently substitute worldwide data for the requested country. Compare acquisition channels, branded and non-branded search keywords and popular pages using equivalent reporting periods and scope. Label every table with source, domain, period, geography and retrieval date. Mark missing data as unavailable, never as zero. Do not treat visits, page share or cart traffic as sales, revenue or conversion rates. Separate estimates, facts and recommendations. Deliver a report in English with tables, references, limitations and three prioritized channel or page experiments with measurements on my own site. Do not invent values or launch campaigns. ``` Your agent checks coverage and price, then retrieves data after you approve the budget. ## Questions about traffic analysis ### Can I analyze my own website as well as other sites? Yes. Add your domain, competitors or any other site in your market, and your agent retrieves the Similarweb traffic, channel, keyword and popular-page data available for each. Similarweb figures are external estimates, so check findings about your own site against your analytics. ### Does website traffic analysis reveal sales? No. Visits and page share are not orders, revenue or conversion rates. A busy cart page suggests shopping activity, and it does not prove that a purchase was completed. ### Can I compare marketplaces such as Amazon, Mercado Libre and Shopee? Yes, where Similarweb covers them. Name the sites in the prompt, as many as you need, and your agent compares their channels, search terms and popular pages. ### Can I limit the report to one country? Yes, when the operation supports it. Your agent checks country support for each operation, labels worldwide data as worldwide and keeps periods, country and devices the same across sites. ### What should my traffic report include? A channel table, branded and non-branded search terms, popular pages, source links, reporting dates and coverage gaps. It ends with a prioritized test plan tied to the evidence and makes no promise of traffic or revenue growth. ### How much does a traffic analysis cost? Per result, from your AIsa balance. The total depends on the number of domains, operations and months, and your agent quotes it before any paid call. ## Related tasks - [Track trending keywords](https://aisa.one/solutions/trending-keywords.md): Run the open-source New Term Radar to find new AI terms on X, GitHub and Hugging Face. Each daily report checks search demand. For Creators and Marketing agencies - [Plan content for AI answers](https://aisa.one/solutions/generative-engine-optimization.md): Test buyer questions in AI answers, see which brands and sources they cite, and plan content on your site, YouTube and Reddit. For Marketing agencies - [Run an SEO audit](https://aisa.one/solutions/seo-audit.md): Find what to fix, where competitors rank and which pages to create next, from Semrush, Ahrefs, Similarweb and Tavily data. For Marketing agencies